TONI&GUY Pakistan
Beauty commerce with a recognisable regional brand. The North Pakistan storefront brings professional haircare and skincare into one shopping experience.
Your digital partner, from idea to growth.Websites / Apps / SEO / AI
Ahmad Qazi.
Hey, I’m Ahmad.
We build your website.
Grow your visibility.
And connect the systems
behind your business.
Ideas → real things.
Clients. Partners. Businesses I’m building.
TONI&GUYNorth PakistannelloPortfolioEKKO VISIONPortfoliositelinePortfoliotawkifyPortfolioHonda PakistanClient softwareTaxAdvisors.aePartnershipZarkaar GroupPartnershipZarkaar PowerPartnershipZarkaar AgriPartnershipMMA FarmsPartnershipCurated SensePartnershipCompareBrokerPortfolioTaste the Sweet SpotPortfolioO TruckingOwned ventureDirect Fleet DispatchOwned ventureTruck Dispatch ExpertsOwned ventureTrucking Jobs in USAOwned ventureUSA Trucker ChoiceOwned venture
01 / A little less talk. A little more work.Made for
Made for
the real world.
A selection of websites I’ve built, starting with commerce, consumer brands and specialist businesses.
Drink Nello
A colourful wellness storefront that puts its products and shopping experience in the foreground.
Ekko Vision
An energetic sports nutrition storefront with a broad product catalogue.
Siteline
A construction technology website focused on a specialist business audience.
02 / Search performance, in context
Search performance.
Eight projects. Real Search Console reports. Explore the numbers and the story behind them.
O Trucking
Google Search Console · Web · 3 months- Search clicks
- 240K
- Impressions
- 11.5M
- Average CTR
- 2.1%
- Average position
- 8.2
10 July–9 October 2026
Captured 12 October 2026 · Rounded totals shown by Google.
CompareBroker
Google Search Console · Web · 3 months- Search clicks
- 2.36K
- Impressions
- 780K
- Average CTR
- 0.3%
- Average position
- 21.3
11 July–10 October 2026
Captured 13 October 2026 · Rounded totals shown by Google.
Drink Nello
Google Search Console · Web · 3 months- Search clicks
- 43.2K
- Impressions
- 794K
- Average CTR
- 5.4%
- Average position
- 3
11 July–10 October 2026
Captured 13 October 2026 · Rounded totals shown by Google.
MMA Farms
Google Search Console · Web · 3 months- Search clicks
- 24.6K
- Impressions
- 2.27M
- Average CTR
- 1.1%
- Average position
- 6.3
11 July–10 October 2026
Captured 13 October 2026 · Rounded totals shown by Google.
Taste the Sweet Spot
Google Search Console · Web · 3 months- Search clicks
- 3.07K
- Impressions
- 295K
- Average CTR
- 1%
- Average position
- 13.3
11 July–10 October 2026
Captured 13 October 2026 · Rounded totals shown by Google.
Truck Dispatch Experts
Google Search Console · Web · 3 months- Search clicks
- 6.21K
- Impressions
- 775K
- Average CTR
- 0.8%
- Average position
- 8.2
11 July–10 October 2026
Captured 13 October 2026 · Rounded totals shown by Google.
Curated Sense
Google Search Console · Web · 3 months- Search clicks
- 1.35K
- Impressions
- 214K
- Average CTR
- 0.6%
- Average position
- 13.7
11 July–10 October 2026
Captured 13 October 2026 · Rounded totals shown by Google.
Direct Fleet Dispatch
Google Search Console · Web · 3 months- Search clicks
- 2.5K
- Impressions
- 304K
- Average CTR
- 0.8%
- Average position
- 16.8
11 July–10 October 2026
Captured 12 October 2026 · Rounded totals shown by Google.
01 / 08 · O Trucking
All case studies ↗Inside the workDifferent goals.
Different goals.
Thoughtful solutions.
Explore beauty, wellness and business websites. Watch each homepage scroll to see the design beyond the first screen.
From project evidence to your next stepWhat needs to
Explore all solutions →What needs to
work better?
01
More website enquiries
Visitors ask what we actually do? Start with a practical look at the problem and the next step.
Explore the approach ↗02A clearer Shopify journey
Products are hard to find? Start with a practical look at the problem and the next step.
Explore the approach ↗04Less repetitive work
We copy the same details between tools? Start with a practical look at the problem and the next step.
Explore the approach ↗Help the right customers
find their way to you.
Connect technical SEO, useful service pages and a clear enquiry journey. Explore a focused audit, ongoing support or SEO consulting alongside your marketing team.
03 / What we can build togetherFrom “what if”
From “what if”
to what’s next.
From your first business idea to the website, store, app, search strategy and systems that help it grow.
01
Websites & ecommerce
Custom websites, Shopify, Wix, WordPress and WooCommerce. Built around how your customers browse, enquire and buy.
02SEO & content
Search strategy, technical foundations and content that answers the right questions.
03Brand & social
Visual identity, logo design, artwork and social media that sound and feel like your business.
04AI & automation
AI calling agents, business assistants, n8n and Zapier workflows, with clear handoffs to your team.
05Apps & platforms
Web applications, customer portals and mobile app development shaped around the job your users need to do.
06Business growth & guidance
Not sure where to start? Let’s map the idea, find the priorities and build a practical plan for your business.
04 / Builder. Partner. Business owner.Business roots.
Business roots.
Digital mindset.
I’m Ahmad. I’ve been building digital experiences since 2017.
I develop websites and software for clients, build my own ventures, and work as a business partner. My work spans ecommerce, business websites and software for organisations.
2017 Working in digital sinceBBA–IT BNU graduate
Business beyond the screenFrom cotton yarn
Let’s build your next thing From cotton yarn
to custom software.
I also run our family’s cotton yarn brokerage and a bedsheet factory. Trading, manufacturing and digital work are all part of my day-to-day experience.
Business understanding. Technical delivery.Ahmad Qazi
The work & the relationshipsSince 2017
More than
a portfolio.A business owner who builds.
a portfolio.A business owner who builds.
Selected business partnerships
A partner in these businesses, with hands-on website design and development work.
TaxAdvisorstaxadvisors.aeZarkaar Groupzarkaargroup.comZarkaar Powerzarkaarpower.comZarkaar Agrizarkaaragri.comMMA Farmsmmafarms.comCurated Sensecuratedsense.com
A selection of my partnerships and digital work.
Businesses I own
Building the business as well as its digital presence.
Work across different industries
Selected experience alongside many other client projects.
Honda Pakistan
Developed software for use on tablets.
Hospital software
Built software for hospital clients.
eBay · USA & UK
Manage eBay accounts across the US and UK markets.
Confidential engagements
Some client projects are covered by non-disclosure agreements. Names and project details stay private.
Ownership · Partnership · Client delivery
01 / BusinessUnderstand how it works.
02 / TechnologyBuild what it needs.
03 / TrustRespect what stays private.
05 / A few useful notesLess mystery.
Read the field notes ↗Less mystery.
More clarity.
One page, or three?
Start with intent.
A useful way to decide when related keywords belong on the same page.
Read the note ↗The right platform
starts with the job.
How to think about Shopify, WordPress and a custom build before you choose.
Read the note ↗Automate the handoff.
Keep the human.
Map the work and the exceptions before connecting another tool.
Read the note ↗A clear next step beats a long to-do list.Where are you
Where are you
right now?
You bring the ambition. We’ll help turn it into a plan you can act on.
You don’t need to have it all figured out.
Not sure where
to start? Start here.
Message me on WhatsApp
An idea on paper or a business ready to grow: we’ll help you understand your options and choose the next useful step.